



Hal2 Interior Decor
Created a refined brand identity for Hal2 Interior Decor, a premium design studio specializing in high-end cabinetry, interior glass installations, and custom marble surfaces. The visual system—develo...

Print Design, Branding
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INSPIRATION
Created a refined brand identity for Hal2 Interior Decor, a premium design studio specializing in high-end cabinetry, interior glass installations, and custom marble surfaces. The visual system—developed using Illustrator and InDesign—emphasized sophistication, precision, and material quality, aligning with the brand's commitment to luxury craftsmanship. I also designed a series of catalog print materials showcasing their product lines, finishes, and architectural details. The result was a cohesive, elegant identity and print presentation that elevated Hal2's credibility and helped communicate the artistry and precision behind their interior solutions.
message
Fun colors and shapes can change our perception of mistakes. Thanks to the Space Grotesk typeface, designed by Florian Karsten in 2018 and featuring numerous stylistic sets, we can see how typographic glyphs themselves are shapes resulting from years and years of mistakes and failed attempts to make writing more beautiful, faster, more readable, or more original.

Premium, but not snobbish
Starting with a very strong graphic concept, a parallel growth, the line becomes the protagonist of the visual identity. A line that grows, connects and marks a path both for the eye and the mind.




















